Work · Bakery
Laurier
Client
Boulangerie Laurier
Where
Town centre
Year
2026
What we did
Identity, Shop sign, Packaging, Website
Where it started
The business had been there for forty years. The new owners wanted a new name without losing the morning regulars, who knew the shopfront by heart.
The work
- 01Name and logo, drawn from an old plaque found during the works
- 02Brass letters on a green fascia, made by a metalworker
- 03Kraft bags, tissue paper and labels for orders
- 04A simple website with opening hours, the daily menu and cake orders
Afterwards
The front was repainted in its original green. Several customers thought the sign had always been there, which was exactly the idea.
Next project
Monrose